THE ACTIVE&FIT DIRECT™ PROGRAM
For just $28/mo.1 you can find your perfect gym from 12,700+ options nationwide, including 24 Hour Fitness®, EōS Fitness®, Crunch Fitness®, Anytime Fitness®, and more. Plus, 1:1 well-being coaching is included in your membership. Create a free account to get instant access to 13,000+ on‑demand workout videos.
Save big no matter what you choose:
- A standard gym for $28/mo., including 24 Hour Fitness®, EōS Fitness®, Crunch Fitness®, Anytime Fitness®, and more.1
- A premium exercise studio for 20% - 70% off, including YogaSix®, FIT4MOM®, Pure Barre®, Club Pilates®, and more.2
- Bundle and save. Get $5 off each additional gym you join.3
- No long-term contracts. Easily sign up, switch gyms, or cancel online with no fees or penalties.
- Connect 1-on-1 with a personal well-being coach for motivation in nutrition, stress management, sleep, and more—included in your membership at no additional cost.
- Plus, create a free account to get instant access to 13,000+ on-demand workout videos!
AAA members can earn 10% of their Active&Fit Direct membership fees back after 12 months in the program! That's $36.40 back if enrolled in a standard gym, and more if enrolled in a higher-priced premium exercise studio.
1. Plus an enrollment fee and applicable taxes for standard fitness centers.
2. Costs for premium exercise studios exceed $28/mo. and an enrollment fee will apply for each premium location selected, plus applicable taxes. Fees vary based on premium fitness studios selected.
3. Members may purchase multiple standard and premium gym memberships with a $5 discount off the monthly fee for each membership purchased after their first.
The Active&Fit Direct program is provided by American Specialty Health Fitness, Inc., a subsidiary of ASH. Active&Fit Direct and the Active&Fit Direct logos are trademarks of ASH and used with permission herein. Other names or logos may be trademarks of their respective owners. Standard fitness center and premium studio participation varies by location and is subject to change. Other restrictions may apply based on the location of your selected fitness center. Some large chains may not offer access to multiple locations with their brand. Some fitness centers do not participate in the Active&Fit Direct network for all Program Sponsors. ASH reserves the right to modify any aspect of the Program (including, without limitation, the Enrollment Fee(s), the Monthly Fee(s), any future Annual Maintenance fees, and/or the Introductory Period) at any time per the terms and conditions. If we modify a fee or make a material change to the Program, we will provide you with no less than 30 days’ notice prior to the effective date of the change. We may discontinue the Program at any time upon advance written notice. © 2025 American Specialty Health Incorporated (ASH). All rights reserved.
2. Costs for premium exercise studios exceed $28/mo. and an enrollment fee will apply for each premium location selected, plus applicable taxes. Fees vary based on premium fitness studios selected.
3. Members may purchase multiple standard and premium gym memberships with a $5 discount off the monthly fee for each membership purchased after their first.
The Active&Fit Direct program is provided by American Specialty Health Fitness, Inc., a subsidiary of ASH. Active&Fit Direct and the Active&Fit Direct logos are trademarks of ASH and used with permission herein. Other names or logos may be trademarks of their respective owners. Standard fitness center and premium studio participation varies by location and is subject to change. Other restrictions may apply based on the location of your selected fitness center. Some large chains may not offer access to multiple locations with their brand. Some fitness centers do not participate in the Active&Fit Direct network for all Program Sponsors. ASH reserves the right to modify any aspect of the Program (including, without limitation, the Enrollment Fee(s), the Monthly Fee(s), any future Annual Maintenance fees, and/or the Introductory Period) at any time per the terms and conditions. If we modify a fee or make a material change to the Program, we will provide you with no less than 30 days’ notice prior to the effective date of the change. We may discontinue the Program at any time upon advance written notice. © 2025 American Specialty Health Incorporated (ASH). All rights reserved.