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Join AAA
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Become an Entrepreneurial Agency Owner

What makes this opportunity different? It’s the focus on our members.

The AAA mission is to provide members safety, security and peace of mind to enjoy life’s journey.

As an Entrepreneurial Agent (EA), you’ll own and grow a business that focuses on our members’ needs. You’ll share the AAA mission. And you’ll benefit from – and build on – the AAA brand.

Interested in becoming an EA? Click Here

The Entrepreneurial Agency ownership opportunity

You’ll enjoy the flexibility of running your own brick-and-mortar AAA Insurance office and have the power of one of America’s most trusted and recognized brands behind you.

The Entrepreneurial Agency ownership opportunity

Grow a business by serving AAA Members

You’ll own and grow an insurance agency that serves new and prospective AAA Members. You’ll sell property and casualty, life insurance1 and AAA memberships along with other products, to a well-defined and loyal client base.

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Earn competitive commission

You’ll earn competitive commissions1 on both new and renewal business complemented with bonus programs that reward your agency as it grows. The more you invest in your success, the more you can earn.

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Start with a solid foundation

You’ll have the opportunity to benefit from a wealth of assistance as you start and develop your agency with training, support, marketing, and advertising.

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Bring the drive

This opportunity is for self-motivated, results-driven business-people interested in building a profitable, multi-line insurance agency. You’ll bring business or industry-relevant experience, and need a level of capital to ensure your agency delivers the service AAA—and our members—expect.

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the aaa legacy

Make a name for yourself — with the help of ours

As an Entrepreneurial Agent (EA), you’ll own and grow a business focused on our members’ needs.
You’ll share the AAA vision. And, you’ll benefit from—and build on—the AAA legacy.

A century-plus of “doing what’s right”

Created in 1902, AAA today is a federation of 30 affiliated clubs serving 57 million members in the United States, Canada, Puerto Rico and the U.S. Virgin Islands. The AAA Club Alliance Inc. is the third largest in the federation. It serves over 6 million AAA Members in 13 states and D.C.

Driven by a vision to “do what’s right,” we’ve grown to provide a variety of services and benefits when and where our members need them. We focus on the “big things” in life: safety and security, insurance, personal finance and quality time.

Much more than roadside assistance

Our members trust us for much more than just help with flat tires and dead batteries. In addition to our renowned roadside assistance program, members rely on AAA for services such as travel, banking and insurance.

Tremendous member loyalty

By doing what’s right—and by focusing on member needs— we’ve earned tremendous loyalty. More than two-thirds of AAA Members have been with us for at least five years; more than half have been with us for at least ten. Many just consider themselves “members for life.”

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See what our agents have to say

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download the informative brochure

Discover the advantages of being an Entrepreneurial Agent (EA) Owner. Build a business you can stand behind with a name that stands out in front.

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Grow a business by serving AAA Members

You will:

  • Own and operate your own AAA-branded, brick-and-mortar sales location, complemented by a strong digital and local marketing presence.
  • Sell the exclusive AAA Membership, AAA-branded and brokered insurance, and other approved products.
  • Have an exciting opportunity to grow your business by cross-selling additional products to new members, as well as to thousands of existing members.
  • Have the potential to earn a robust compensation package, and get the support you need to succeed.

Build your business with our loyal membership base

What makes being an Entrepreneurial Agent (EA) different? Above all, it’s the opportunity to grow a business by responding to, and serving, AAA Members.

This means, as an EA, you’ll work with a more exclusive and brand-loyal slice of the market than what’s served by the typical insurance agent.

With a set of powerful sales, marketing and CRM tools, your business will tap our pipeline of member leads.
Those leads will provide an opportunity to sell an array of products.

turn leads to sales

husband and wife taking a break on moving day

Property and casualty insurance

You’ll sell Auto, Home, Renters, Umbrella, Flood, RV, Boat, Motorcycle, Specialty Vehicles and Commercial Lines. Because we always strive to do what’s right for our members, you’ll also have access to brokered products from multiple, leading carriers to help you serve a wide variety of needs.

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Life insurance

You’ll sell Term, Universal Life, Whole Life and Annuities. Founded in 1969 and affiliated with AAA, AAA Life Insurance Company2 has an A- rating (Excellent), which is the 4th highest ranking out of 16, by A.M. Best Company as of September 2016.

family in back of car going on vacation

aaa Membership

You’ll offer programs for autos, bicycles, RVs and motorcycles. People value their AAA Membership for access to our trusted roadside assistance, and for the more than 126,000 opportunities to save on dining, shopping, hotels, rental cars, travel events and auto care.                                 

interested in becoming an EA?

click here

Earn industry-competitive commissions

amplified through bonus programs

Our compensation philosophy is simple: The more an Entrepreneurial Agent (EA) invests in their success, the faster an EA responds to referrals and sells AAA products. And the smarter an EA works to meet AAA Members’ needs, the more that EA is likely to earn.

This means, as an EA, your earnings potential is unlimited through a 100 percent incentive-based compensation structure.

  • New business commission—Commission is the core of our compensation structure. You’ll earn industry-competitive commissions for each product line. Your AAA recruiter can review our commission schedule specifics with you.
  • Renewal commission—You’ll also enjoy the power of residual earnings on products eligible for renewal commission. For these products, you continue to earn commission with each policy renewal.
  • Agency Profit Sharing (APS)—through APS, you’ll have an opportunity to increase your earnings through profit sharing programs with our agency partners. Your EA recruiting manager can review the APS specifics with you.

Start with a solid foundation

The EA model is designed to serve the needs of our members. We put a lot of thought into who becomes an EA, and where they’re located. We also provide EAs with assistance on how to start and develop their agency.

  • Step-by-step assistance—The core of your EA onboarding will be a personalized deployment plan. It’ll provide guidance on opening an office and aligning with AAA standards.
  • Comprehensive training—You’ll benefit from a personalized training program. Your individual curriculum will be based on an assessment of your experience and abilities, and tailored to help ensure you have the skills to be successful as an EA. Mixing in-person with virtual training, the program may include core business skills, sales, customer service, products and systems.
  • Marketing & Advertising Allowance—assistance will be provided during startup and is available ongoing as you grow. Your EA recruiting manager can provide more information.
  • Tools to help you grow—As your business grows, you’ll benefit from a variety of tools to help you find staff, manage payments and cash flows, develop and modify a business plan, and tap a network of experienced EAs and other business experts. Your AAA recruiter can review specifics with you.

1 Actual production and compensation results will vary and depend on the strategy, tactics and efforts of the individual agents. AAA Club Alliance cannot and does not guarantee specific outcomes or compensation.

2 AAA Life Insurance Company is licensed in all states, except NY. Life insurance underwritten by our affiliate AAA Life Insurance Company, Livonia, MI. Products and features may vary by state. ALMI - 24296 - 817 - XX