HARTFORD, CT (Oct. 27, 2020) – When AAA members have called for help throughout the month of October, they likely noticed something pink on every driver – and that’s the point. The legendary roadside rescue team is honoring Breast Cancer Awareness Month while serving drivers who break down on the road. 

As AAA drivers wear pink lapel pins to show support, they know that many of Greater Hartford's 500,000 AAA members have been affected personally or through friend and family relationships. About 1 in 8 U.S. women will develop invasive breast cancer, according to the American Cancer Society.  

The AAA Allied Group is proud to support Breast Cancer Awareness Month, an annual international health campaign to increase awareness of the disease and to raise funds for research into its cause, prevention, early screening and diagnosis, treatment and cure.