Manager, Public & Government Affairs
O: (405) 753-8040
C: (405) 488-7611
Senior Specialist, Public & Government Affairs
O: (918) 748-1074
C: (918) 935-9318
Are You ‘Intexticated?’
Tulsa's AAA Launches Initiative to Reduce Distracted Driving
April 19, 2019 – AAA Oklahoma launched a multi-year initiative in northeast Oklahoma this week to reduce deaths and injuries as a result of electronic device use by drivers. April is National Distracted Driving Awareness Month.
“Don’t Drive Intoxicated – Don’t Drive Intexticated” is the theme of AAA’s multimedia traffic safety education campaign created to make distracted driving socially unacceptable. AAA Oklahoma unveiled the campaign in Tulsa Wednesday at Tulsa Community College West Campus (TCC).
Left to Right: Mark Madeja - AAA Oklahoma Public Affairs; Krista Norrid - St. John's Injury Prevention Trauma Specialist; Jared Peterson - AAA Oklahoma President; Matthew Sharpe - TCC Director of Risk Management; Melvin Murdock - TCC Chief of Police.
Campaign public service announcements are designed to help audiences understand that the consequences of using a smartphone while driving are the same as drinking and driving. The campaign targets drivers who would never consider drinking a beer behind the wheel, and yet, regularly engage with mobile devices that dangerously take their eyes, hands and minds off the road. The public is invited to take the Don’t Drive Intexticated pledge at www.aaa.com/dontdrivedistracted to join this lifesaving effort.
Parallel Drawn to Alcohol-Impaired Driving Campaigns
“It’s taken 50 years of public education to make alcohol-impaired driving shameful,” said Mark Madeja, AAA Oklahoma spokesperson. “Our efforts helped pass alcohol-impaired driving laws, increase enforcement, and, most importantly, shift public attitudes and behaviors toward drinking and driving.” Although much more still needs to be done, anti-drunk driving campaigns and related efforts have helped cut the number of alcohol-impaired crash fatalities in half since the 1980s, according to the National Institutes of Health.
“Through this latest initiative, AAA Oklahoma is committed to changing attitudes and behaviors surrounding the deadly problem of distracted driving, and we will continue this effort with our traffic safety partners as long as it takes,” Madeja said.
Poll Shows Oklahomans’ Support
A AAA survey last month (March 2019) of 602 Oklahoma drivers revealed the following thoughts and opinions on distracted driving:
According to crash facts provided by the Oklahoma Highway Safety Office, 8,645 crashes involved a distracted driver in 2017. In that same year, 243 people were seriously injured and 35 tragically lost their lives as a result of distracted driving.
Distracted driving kills an average of nine people and injures 1,000 each day, according to the National Highway Traffic Safety Administration. It is the third leading driver-related cause of crash fatalities behind speeding and driving under the influence.* And these numbers likely underestimate the problem because most drivers do not admit to distracting cell phone use after a crash. The AAA Foundation for Traffic Safety has conducted numerous studies regarding distracted driving that demonstrate:
Tips to Resist Distracted Driving
Media outlets and reporters, please follow AAA Oklahoma on Twitter @AAAOKNews and help spread the word on this important traffic safety issue with the hashtag #DontDriveIntexticated
For more information visit AAA.com/DontDriveDistracted.
Who's in the Driver's Seat? The Transformation of Transportation
On Tuesday, October 17, 2017, AAA and TEDx Wilmington held the first TEDx Salon dedicated to ideas worth spreading in transportation.
This event had:
This TEDx WilmingtonSalon was organized in partnership with AAA
Go to Other AAA Clubs
This site serves residents of the AAA Club Alliance service area which includes Greater Hartford, CT Area, Cincinnati Tri-State Area, Miami County, OH, Greater Dayton, OH Area, Northwest Ohio, AAA Blue Grass & Bluefield Regions, Southern West Virginia, Kansas, Oklahoma, South Dakota, Delaware, Maryland, Washington DC, and parts of Virginia, Pennsylvania and New Jersey. Write Us: AAA Club Alliance, One River Place, Wilmington, DE 19801