School's Open Drive Carefully


Mornings can be a dangerous time, as students travel to the bus stop, ride their bikes or walk to school. Afternoons present additional risks because children are often distracted by thoughts of playtime and other activities on their journey home.

Illustration of kids crossing the street with crossing guard holding a stop signMore school-age pedestrians have been killed from 7 a.m. to 8 a.m. and from 3 p.m. to 4 p.m. than any other times of day. Motorists need to be especially cautious during these times. School zone speed limits are in place to slow motorists and help save lives.

At the beginning of each school year, materials are distributed in each region to help promote our “School Open-Drive Carefully” campaign. Our goal is to work actively within our communities to help decrease child injuries and fatalities due to car crashes.

You can make a difference by staying alert and taking extra care while driving in areas where school children are present.

Traffic Safety Programs & Materials