Just like the holiday season, your trip should be one to remember. Today’s travelers are skipping the cookie-cutter accommodations that offer nothing more than a place to lay their heads at night. They’re opting for hotels that offer a one-of-a-kind experience, charming ambiance and superior service. That's where Best Western® Hotels & Resorts comes in. With 10 distinct brands in their family of hotels, Best Western offers a range of unique accommodations, each with its own personality and different experiences to offer. Here are three of their distinctive boutique hotels.

GET LOCAL WITH AIDEN
What makes holiday travel so fun is that no matter where you go, there’s magic in every city and town. If you’re looking to embrace the spirit and personality of your destination, look no further than Aiden by Best Western. With a rapidly growing portfolio, and found in popular destinations across the U.S. and Canada, each Aiden hotel introduces guests to the local culture and history, by paying meticulous attention to regional details when it comes to design, decor and ambiance.
Whether it's the artwork adorning the walls or the carefully curated furnishings, every element is carefully chosen to reflect the spirit of the surrounding area. Aiden hotels go beyond providing just a place to sleep; they offer an authentic and immersive experience that allows guests to truly connect with the destination they're visiting.
In addition to a range of chic and stylish amenities and services that add to the overall charm and comfort of your stay, the defining features of Aiden hotels is their personalized service and attention to detail. The staff at Aiden hotels are passionate about delivering exceptional hospitality and creating memorable moments for their guests.

FEEL THE VĪB
The electric energy of the holiday season is what sets this time of year apart from the rest. Vīb (pronounced Vibe) by Best Western is made up of urban lifestyle hotels that infuse the pulse of its city surroundings. Featuring fresh, bold and contemporary decor with rich colors and sleek lines, Vīb creates an ambiance that is both visually appealing and invigorating. Whether traveling for business or leisure, Vīb hotels offer guests a refreshing departure from the ordinary, providing an atmosphere that sparks energy and enthusiasm.
After an eventful day on the town, travelers will feel right at home recharging in Vīb’s well-appointed guest rooms. Enjoy modern amenities such as plush bedding, smart TVs, eConcierge, pod style in-room coffee stations and ergonomic workspaces that blend technology with familiar conveniences for an extraordinarily refreshing experience.

BASK IN THE GLŌ
This season, enjoy more than the glow of the lights, and consider staying at GLō by Best Western. These boutique suburban hotels are renowned for delivering a well-traveled lifestyle with bold options for guests to work smarter, play harder and live healthier on the road. From the moment you step into a GLō hotel, guests are greeted with a trendy and dynamic atmosphere that exudes style and sophistication. The sleek and eye-catching architecture, combined with bold colors and contemporary furnishings, creates an ambiance that is inviting and refreshing. The public spaces, such as the stylish lobby and social gathering areas, encourage interaction and connection with fellow travelers, establishing a vibrant and social atmosphere.
We all know it's not just what's in the room that counts, but how it looks! GLō hotels continue their unique design elements into guestrooms as well with their signature lighting elements, pops of color and space-saving, innovative room layouts - providing a fun and stylish space to relax and refuel while traveling.